New Century Publications


Complete Catalogue - 2015-2016 in PDF format




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1 - 13 of 13 Records Found for your search of Marketing

Rural Marketing, Media Planning and Consumer Protection
By Meenu Agrawal

First Published	:	2016
ISBN	:	9788177084276
Pages	:	188
Binding	:	Hardbound
Size	:	5¾ x 9
Price	:	US$ 39

Marketing Strategies and Management : A Sectoral Analysis
By Makarand Upadhyaya

First Published	:	2014
ISBN	:	9788177083705
Pages	:	180
Binding	:	Hardbound
Size	:	5¾ x 9
Price	:	US$ 36

Advertising and Brand Building : Principles and Case Studies
By K. Pongiannan

First Published	:	2012
ISBN	:	9788177083156
Pages	:	208
Binding	:	Hardbound
Size	:	5¾ x 9
Price	:	US$ 38

Marketing Forms and Strategies
By K. Pongiannan

First Published	:	2012
ISBN	:	9788177083231
Pages	:	190
Binding	:	Hardbound
Size	:	5¾ x 9
Price	:	US$ 36

Marketing of Services : Quality Dimensions
By Garima Gupta

First Published	:	2011
ISBN	:	9788177082562
Pages	:	224
Binding	:	Hardbound
Size	:	5¾ x 9
Price	:	US$ 39

Consumer Behaviour and Rural Marketing in India
By Meenu Agrawal

First Published	:	2009
ISBN	:	9788177082159
Pages	:	218
Binding	:	Hardbound
Size	:	5¾ x 9
Price	:	US$ 34

Rural Marketing in India : Stategies and Challenges
By Ruchika Ramakrishnan

First Published	:	2006
ISBN	:	8177081209
	:	9788177081206
Pages	:	222
Binding	:	Hardbound
Size	:	5¾ x 9
Price	:	US$ 32

Consumer Behaviour : Dynamics of Building Brand Equity
By Soma Sen Gupta

First Published	:	2005
ISBN	:	8177080946
	:	9788177080940
Pages	:	305
Binding	:	Hardbound
Size	:	5¾ x 9
Price	:	US$ 28

On-Line Marketing : Principles and Current Practices
By Gaytri Varma

First Published	:	2005
ISBN	:	8177080970
	:	9788177080971
Pages	:	328
Binding	:	Hardbound
Size	:	5¾ x 9
Price	:	US$ 36

Relationship Marketing : Focusing on Consumer Complaints
By Gunjeet Kaur

First Published	:	2003
ISBN	:	8177080482
Pages	:	238
Binding	:	Hardbound
Size	:	5¾ x 9
Price	:	US$ 45

Understanding Buying Behaviour of Indian Families
By Sheetal Kapoor

First Published	:	2002
ISBN	:	817708027x
Pages	:	288
Binding	:	Hardbound
Size	:	5¾ x 9
Price	:	US$ 50

Advertising and Marketing Strategies : A Lifestyle Approach
By Savita Hanspal

First Published	:	2001
ISBN	:	8177080059
Pages	:	335
Binding	:	Hardbound
Size	:	5¾ x 9
Price	:	US$ 45

Impact of Consumer Involvement on Consumer Behaviour
By Kavita Sharma

First Published	:	2000
ISBN	:	8177080016
Pages	:	199
Binding	:	Hardbound
Size	:	5¾ x 9
Price	:	US$ 30

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